Natalie has a background as CEO and entrepreneur within digital marketing, with a particular focus on social media, influencer marketing, and growth strategies. She has experience leading companies through extensive transformation journeys, building and scaling operations, as well as leading larger organizations.

Position: Board Member (since 2026)

Born: 1992

Former positions, selection: Co-founder at Team5pm Nordics AB and CEO of We Are Era

Board positions: Team5pm Nordics AB, NTH Group AB and NTH Holding AB

Shareholding: 329 976

Independent of Refine Group and the Group Management: Yes

Independent of major shareholders: Yes